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CAFIA electronic Bulletin won competition of corporate publications held by Zlatý Středník

04/25/2014
 
During the ceremony held yesterday by “Zlatý Středník”, the Czech Agriculture and Food Inspection Authority (CAFIA) was, as a peerless competitor, awarded the first place in the category “the best electronic publication/newsletter” of the professional competition of corporate publications. The 12th season of the competition organised by the PR Klub was attended by 109 projects evaluated by an expert jury.
CAFIA Bulletin for internal communication within the Authority is the project awarded. Its content is made by volunteers managed by editorial staff consisted of volunteers as well. CAFIA experts both from the Headquarters and Inspectorates representing various professions contribute to the Bulletin and create not only the text but also the graphics of the periodical, which is on very high professional level. Existence of jointly created bulletin significantly contributes to the positive atmosphere within the Authority and team co-operation, which result in high-level quality work for the consumers' public.
The Bulletin was always released in electronic form with the stress on the highest efficacy of distribution among the employees working practically on the whole territory of the Czech Republic. The Bulletin is available on the Authority Intranet where it is accessible to all employees. On the other hand, also economy reasons play their role as the periodical has very low costs. Originally the CAFIA Bulletin was released on a monthly basis, since 2011 then on once-in-two-months basis, usually with 40 pages in average.
During its 10 years' existence, the Bulletin has made significant progress as regards its content and particularly graphics. The value of the award is accented by the fact that CAFIA Bulletin is created by volunteers making the texts and graphics by themselves and without external experts on PR or graphics. It is a significant success for CAFIA as, besides external communication, the Authority puts constant emphasis on the communication within the Authority as well.

Author: Mgr. Pavel Kopřiva , phone : +420 542 426 633